Engagement: Promotions, Offers, Blogs & Newsletters

Premium HALAL. Reliable. Consistent. We don’t burn money on influencers or ads we can’t control. We build loyalty, in store and online, through service, useful content, and daily value — then we measure it against sales. In shā’ Allāh.

Over-65s 10% Wed 11–1 WhatsApp Offers Daily Blogs & Quarterly Plan Multilingual Friendly SEO-First (Google)
Barkat branded packaging and communications

Weekly Promotions (In-Store ➜ Online)

  • Over-65s: 10% off every Wednesday, 11:00–13:00. A quiet time with extra help at tills — our way of giving back.
  • Free Delivery windows announced for local postcodes during off-peak hours (WhatsApp & newsletter first).
  • Daily WhatsApp deals on halal cuts, masalas, Asian sweets and perfumes — one tap to add to basket.
  • Receipts, bags & uniforms point to barkat.uk with QR codes (UTM-tracked) to nudge repeat online orders.
Shop Offers

Why Not Ads?

Social media and online ads often ignore the real cost of goods, creative fees, and agency margins. Chasing impressions without profit makes no sense. We invest in content that compounds, not clicks that disappear.

  • Work, not waste: content, optimisation, distribution.
  • True attribution: every campaign tagged back to same-day sales, traffic, and list growth.
  • Reality check: many “likes” aren’t salary-mandated shoppers. We focus on families that buy weekly.

Join Our Newsletter & WhatsApp Offers

Get Wednesday senior updates, free-delivery slots, and recipe posts. We send concise, useful messages — no spam.

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Prefer WhatsApp only? Tap here to join our WhatsApp offers.

Blogs, Guides & Hafsa’s Kitchen

  • Hafsa (avatar) presents step-by-step recipes and halal cut explainers on our cooking channel.
  • Google-geared content: every post answers a real query (cut, spice, storage, gifting, perfume notes).
  • “Content vanishing” solved: internal links, schema, FAQs, and updates keep posts evergreen.
  • Quarterly editorial plan: we schedule one month ahead, deliver to a 90-day calendar.

Languages & Accessibility

Our site is available in languages elder readers appreciate, making it easy to read blogs, offers, and receipts online. Bigger type sizes, clear headings, and simple navigation reduce friction — so everyone can shop confidently.

English Urdu Arabic Bengali Punjabi/Gujarati

SEO-First: Built for Google and People

  • Halal Meat Library: every cut gets a page (butchery notes, photos, HMC proof, cooking methods).
  • Masala & Spice Atlas: origins, pairings, tempering, grind sizes.
  • Asian Sweets & Perfumes hubs: gifting guides, flavour/scent notes, shelf life, occasions.
  • Comparison pages: honest “why Barkat” pages to convert THB & Saffron Alley searchers.
  • Technical quality: webp/AVIF images, schema JSON-LD, fast pages, no thin content.
  • Cross-posting: Amazon, eBay, Etsy, and our app — with structured titles & bullets.
  • Tooling: Adobe for pro-grade media; planning in monthly/quarterly sprints.
  • Mindset: content that compounds — in shā’ Allāh, we optimise until we rank.

Measure What Matters

Channel Primary Metric What We Track To Target
In-store QR Scans ➜ sessions Same-day revenue & first online order +15% weekly online adoption
WhatsApp Sends ➜ clicks Basket adds and completed orders CTR > 15%, AOV ~ £100
Newsletter Opens ➜ clicks Orders within 24h of send Open > 35%, CVR > 4%
Blog Non-brand SEO traffic Assisted conversions (last 7 days) Top-3 on 50+ keywords

Production Quality

  • Adobe workflow: photography, grading, captions, thumbnails — movie-standard polish.
  • World-class copy: benefits first, clear formatting, accessible language.
  • Consistency: one-month content ready at all times; quarterly themes to keep momentum.

Distribution

  • Shopify (main), Amazon, eBay, Etsy for reach.
  • Google & Microsoft Bing for discovery.
  • Barkat App for repeat purchase & push notifications.

Let’s Keep It Real — And Measurable

We’ll earn attention with useful content and fair offers — and we’ll prove it by linking every push back to sales, traffic and list growth. That’s how a premium HALAL brand earns trust.